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Grok's AI companions drove downloads, but its latest model is the one making money | TechCrunch

Grok's AI companions drove downloads, but its latest model is the one making money | TechCrunch

Given Grok's expensive new subscription offering, timed alongside the Grok 4 launch, it's not surprising to see that even a smaller increase in the number of paying subscribers could drive Grok's iOS revenue significantly higher.

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