Study shows that some voices are more memorable than others, irrespective of who is listening to them

The term "memorability" refers to the likelihood that a particular stimulus, such as an object, face or sound, will be remembered by those exposed to it. Over the past few years, some psychology studies have been exploring the extent to which some stimuli are intrinsically more memorable than others, or in other words, whether people are generally more likely to remember them compared to other stimuli of the same type.

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